Salary Range
$55,000 – $110,000
Job Outlook
6% growth through 2032
Education
Bachelor's in Marketing, Communications, Journalism, or English
Work Settings
Remote, Hybrid
About This Career
Content Strategists plan, create, and manage content across digital channels to support business goals, drive engagement, and improve brand visibility through editorial calendars and content frameworks.
Top Skills
Content planningSEO writingEditorial calendar managementBrand voice developmentAnalyticsStakeholder management
Typical Responsibilities
- Develop content strategy and editorial calendar
- Create and edit content across channels
- Optimize content for SEO
- Analyze content performance metrics
- Manage content team or freelancers
- Align content with business goals
Common Certifications
✓ HubSpot Content Marketing✓ Google Analytics✓ Content Marketing Institute
Career Progression
1
Content Writer
0-2 years experience
2
Content Strategist
2-5 years experience
3
Senior Content Strategist
5-8 years experience
4
Director of Content
8+ years experience
ATS Keywords to Include in Your Resume
content strategyeditorial calendarSEObrand voicecontent marketinganalyticsthought leadership
Related Careers
Hiring Industries
TechnologyAgenciesMediaE-commerceSaaS
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